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Apple Investment, Tariff Tension and What You Can Learn From the NFL: IndustryWeek's Weekly Reads

Feb. 28, 2025
Also, Cleveland-Cliffs' Goncalves sees positive signs in the market, and we share surprising results from an IndustryWeek poll about Trump and manufacturing.

The IndustryWeek manufacturing community continued to consume editorial content related to tariffs in great numbers over the past week. It's not surprising, given the financial impact such duties could have on manufacturers of almost everything. Additionally, Apple's U.S. plans grabbed attention. The Top 10 most-consumed content in this week's Weekly Reads are: 

How Kubota Tractor Manufacturing Farms Technology: Knowing the right tech crop to harvest and where to plant the silicon.

Apple Commits to New Plant in Houston: $500 billion investment in U.S. operations throughout the next four years means more R&D, call centers and TV shows, but only one big manufacturing commitment.

Extended-Range EVs May Soon Be Having a Moment: Relatively unknown in the US, they could ease EV customers' range anxiety and cost concerns.

Tariff Changes Are Coming Fast. How Can Manufacturers Deal? With announcements coming at lightning speed, the key is preparation, not paralysis.

Alcoa CEO: Tariffs Would Decimate Aluminum Sector, Not Protect It: A 25% tariff would cost the U.S. aluminum industry tens of thousands of direct and indirect jobs, Bill Oplinger told an investment bank conference.

Going Deep on AI: Lessons from the NFL's Chief Data Officer: Paul Ballew shares how the organization has been using artificial intelligence, long before it became a buzzword.

Cleveland-Cliffs' Goncalves Sees ‘Significant Uptick’ in Market, Leaves Door Wide Open For More M&A: The steelmaker lost more than $400 million in the fourth quarter but its order books are rebounding.

Manufacturers Down on Trump; Loathe Tariffs: 'No clear plan on tariffs. On again/off again. NOBODY works like that in manufacturing.'

Manufacturing Business News: Eli Lilly to Invest Billions in U.S. Manufacturing, Kung-Fu Robots and Other Headlines: IndustryWeek parent company Endeavor Business Media publications report on Air Products scrapping three U.S. projects and how tariffs could impact the healthcare sector.

As Tariffs Concerns Grow, Where Is the USMCA? Dispute resolution mechanisms and a looming review in 2026 may shape the future of North American trade.

 

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