NBC’s app for mobile devices provided instant access to live streaming Olympic events, along with athlete profiles, replays and highlights, and ongoing news coverage.
The 2016 Summer Olympics recently concluded and, speaking for myself, I’m still in awe. I was able to see amazing athletic performances from several different countries, owing to the fact this was the most digitally connected Olympics ever. These Olympics embodied what the commercial side of the Internet of Things (IoT) is all about: an interconnected world.
At the start of the games, NBC Sports launched an app that live streamed every single athletic event. In addition, the Rio Games employed new cameras, sensors, and display technology to provide instant scores and coverage. The app and other technological innovations combined to provide an enriched view of the Olympics.
The NBC app was updated at the beginning of the Olympics to provide its user with easy access to all the games. These were not only replays or highlights, but actual live transmissions of the games as they were happening. Users could stream individual sports like basketball, badminton, water polo, or soccer, or else tune into the main Gold Zone channel and view four sports occurring simultaneously.