Supply Chain

Supply Chain Innovation & the Space Program

May 18, 2011

Among the millions of people who have contributed to America's space program over the past fifty years, too little credit has been given to the supply chain innovators who put it all together.

Without the creativity and ingenuity of the supply chain folks, it can be concluded that we might never have gotten off the ground.

At the risk of being self-serving, here is a new article that details just some of the tremendous innovations that came about with the building of the Saturn V moon rocket.

About the Author

Andrew R. Thomas Blog | Associate Professor of Marketing and International Business

Andrew R. Thomas, Ph.D., is associate professor of marketing and international business at the University of Akron; and, a member of the core faculty at the International School of Management in Paris, France.

He is a bestselling business author/editor, whose 23 books include, most recently, American Shale Energy and the Global Economy: Business and Geopolitical Implications of the Fracking Revolution, The Customer Trap: How to Avoid the Biggest Mistake in Business, Global Supply Chain Security, The Final Journey of the Saturn V, and Soft Landing: Airline Industry Strategy, Service and Safety.

His book The Distribution Trap was awarded the Berry-American Marketing Association Prize for the Best Marketing Book of 2010. Another work, Direct Marketing in Action, was a finalist for the same award in 2008.

Andrew is founding editor-in-chief of the Journal of Transportation Security and a regularly featured analyst for media outlets around the world.

He has traveled to and conducted business in 120 countries on all seven continents.