Daimler Struggles to Keep Up with Customer Demand
The chief executive of German luxury car maker Daimler says the company is struggling to make enough Mercedes cars to satisfy demand, causing delays for buyers, a report said.
Dieter Zetsche said the company was faced with the "luxury problem" of how to "get all the parts in time and in sufficient numbers," he told the Frankfurter Allgemeine Sonntagszeitung (FAS).
"Everywhere we are reaching our limits in terms of production capacity," he said according to extracts of the interview released on Dec. 18, adding that there could be delays of up to three months for a Mercedes-Benz Class C model.
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