Manufacturers recognize the value of RevOps but lack the resources, techniques and technologies to capture potential profits. Read this industry insights report to learn more.
Today’s manufacturing executives see Revenue Operations — a holistic approach to the design and execution of go-to-market processes and systems across the lead-to-cash life cycle — as an untapped opportunity. While these executives understand the value of RevOps, it is still a nascent practice for manufacturing go-to-market strategies as most businesses lack the resources, techniques and technologies critical to developing effective Revenue Operations for manufacturers. Click here to explore the findings of a recent survey of manufacturing executives that reveals their greatest RevOps challenges and opportunities, including:
The top benefits of RevOps in manufacturing
Using RevOps to develop manufacturing go-to-market strategies
How manufacturers are improving efficiency with Revenue Operations
A lack of RevOps technology adoption in manufacturing
