WEBINAR

Buying In to Digital Transformation

Championing new tech is great—but without buy-in from the boardroom to the shop floor, your efforts risk stalling in pilot purgatory. Join this webinar to hear real-world strategies for winning support and scaling digital transformation.

October 21, 2025

4:00 PM UTC

1 hour

Sponsored by

This webinar was originally broadcast on October 21, 2025.

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Summary

It’s all well and good to champion new technologies that you know can increase OEE, throughput, quality and any other important KPI. But if you can’t get others across the organization, both in the boardroom and on the shop floor, to also believe in the technology you’re charting a course for pilot purgatory and wasting time and money.

In this webinar, you’ll hear success stories from change agents in manufacturing that learned the best ways to broadcast the success of technology use cases across their companies and achieve wide organizational buy-in for their digital transformation efforts.

Takeaways

The most challenging barriers to buy-in that you must anticipate
How to find the best, early technology use cases and champion their success
What you'll need to manage program growth across the organization

Speakers

Marc Labrie

Manager of Operational Technology

Mueller Water Products

Marc Labrie is an innovative and results-driven Digitalization Leader with a strong track record in manufacturing, business transformation, and engineering. With expertise in digital transformation and data architecture, he has consistently delivered high-impact technology solutions that drive measurable ROI and operational efficiency. Throughout his career, Marc has led Industry 4.0 initiatives, overseen multi-site digital deployments, and fostered data-driven cultures across organizations. Marc / He holds a Master of Science in Mechanical Engineering from the University of Tennessee at Chattanooga.

Cameron Peahl

Global Additive Manufacturing Strategy Manager - I4.0 Program Manager / Program Manager - I4.0 Lighthouses

Eaton

Cameron Peahl, Eaton’s Global Additive Manufacturing Strategy Manager, has over 17 years of extensive manufacturing experience and 8 years of dedicated focus in deploying additive technologies globally across multiple industry sectors. He has a proven track record of leveraging AM to unlock new and exciting applications for prototyping, tooling, supply chain resiliency, and superior products. Cameron holds a bachelor’s degree in mechanical engineering from Roger Williams University and an MBA from University of Massachusetts – Dartmouth.

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