Where do your product development ideas come from? At the Procter & Gamble Co. the goal is to eventually have 50% originate outside the internal R&D organization, says G. Gil Cloyd, chief technology officer. The following list includes some P&G products that are a successful result (all or part) of the policy called Connect+Develop (C+D). Cleveland-based NineSigma serves as a technology matchmaker for P&G's C+D version of the open innovation concept.